PDMA is Important to Your Business:
Sponsor or Exhibit to Build Awareness and Form Lasting Relationships
WHY PDMA IS IMPORTANT TO YOUR BUSINESS:
PDMA is the premiere global advocate for professionals and organizations working in the fields of new product development (NPD), management and innovation. The development of new products and services involves an integrated set of unique activities. PDMA is the only organization that focuses on addressing these challenges by providing opportunities for professional development, certification, continuing education, peer networking, recognition, and direct access to forward-thinking content. Our mission is to improve the effectiveness of individuals and organizations in product development and management.
WHO ARE PDMA MEMBERS?
PDMA membership includes more than 3,500 product development professionals, academics, service providers and analysts from all sectors of the economy in over 50 countries worldwide – from the largest, most widely admired and accomplished new product development companies in the world to the smallest, and from services of all kinds. PDMA champions a global community that enables people and businesses to grow and prosper through innovation and the introduction and management of new products to the world market. Our goal, and the goal of our members, is to continuously demonstrate our thought leadership and to consistently provide NPD professionals with a solid platform for continuing education, learning best practices, and promoting peer collaboration with other professionals in this field.
PDMA members have DIRECT PURCHASING POWER and INFLUENCING AUTHORITY over the decisions being made in their organizations for new technology platforms and implementations, consulting services, and team training initiatives.
HOW DOES PDMA SERVE THEIR MEMBERS?
PDMA serves its members by providing them with the resources and tools required to advance in this ever-changing and growing field. They provide education, certification, networking and knowledge-sharing opportunities, access to forward-thinking content, and the chance to participate in a wider community of professionals.
WHEN YOU ARE SUCCESSFUL, WE ARE SUCCESSFUL.
BENEFITS OF SUPPORT:
- Unique opportunity to introduce your products and services to KEY DECISION-MAKERS AND INFLUENCERS, who spend millions of dollars annually on technology, New Product Development infrastructure support, and consulting services, from the front end of innovation to the back end and commercialization.
- Drive brand loyalty and create awareness and visibility for your products and services through a valuable integrated RECOGNITION CAMPAIGN of your company by becoming a Corporate or Conference Sponsor of PDMA.
- All supporters, at various levels, receive increasing degrees of exposure through three PRIMARY TOUCH POINTS. They are: On-site, On-line, and Print and Promotions. Details on opportunities and additional benefits are listed below.
- Partnering with the PDMA will allow you to maximize your exposure and GAIN TRACTION on both a global and domestic scale. Our solutions are not “one size fits all.” PDMA will work to customize a package that is right for you and meet your goals and new business development objectives.
WHERE DOES YOUR INVESTMENT GO?
PDMA is a 501(c)6, non-profit, professional association. We believe in being fully transparent with all our supporters and understand, now more than ever, the critical importance of demonstrating the value of your sponsorship dollars – proving to you they are hard at work. PDMA initiatives, including our Annual Global Conference on Product Innovation Management, are primarily funded by our esteemed Supporters. Sponsorship and Exhibitor support enables the PDMA to continue giving back to our membership, creating new programs, services, and increased member benefits – helping to advance the field of New Product Development, Management and Innovation.
SPONSOR & EXHIBITOR OPPORTUNITIES:
To review a listing of the exhibitor and sponsorship opportunities available in 2011, please click here to download the brochure. Or for more information on sponsoring or exhibiting, contact Contessa Gibson at cgibson@pdma.org or call 312-673-5528.

