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Conference Day Two

Conference Day Two: Best Practices You Can Use

TUESDAY, NOVEMBER 1, 2011

“Am I doing everything I need to do?”
“Is my company benchmarking effectively?”

Your organization has utilized best practices, continuously learning and adapting approaches from your competitors and from other industries. Yet sometimes, they underperform or dead-end. You need to continuously benchmark for improvement.

Day Two will start with a Benchmarking keynote followed by a session where fast paced, Rapid Fire presentations will introduce attendees to the day’s learning opportunities. Following these presentations, presenters will dive into content which will focus on elements of the Discover >Develop > Deliver process. Additional Benchmarking keynotes and learning opportunities will follow.

Schedule At-A-Glance

7:00a.m.-6:30p.m. Registration Open
7:00a.m.-6:00p.m. Exhibit Area Open
7:00a.m.-8:00a.m. Continental Breakfast & Networking
(located in the Exhibit Area)
8:00a.m.-8:15a.m. PDMA Opening Remarks
Geoff Waite, Vice President, Sagentia Inc.
8:15a.m.-9:00a.m. Benchmarking Keynote:
Mr. Ravi Arora, Tata Sons
9:00a.m.-9:20a.m. Rapid Fire Sessions
9:30a.m.-10:00a.m. Breakout Learning Session 1 or 2
10:00a.m.-10:30a.m. Networking Break
(located in Exhibit Area)
10:30a.m.-11:00a.m. Breakout Learning Session 3 or 4
11:00a.m.-11:45a.m. Benchmarking Keynote:
Lei Zhang Schlitz, PhD, Illinois Tool Works Inc.
11:45a.m.-1:15p.m. Lunch in Exhibit Area and Vendor Solution Theater
1:15p.m.-2:00p.m. Benchmarking Keynote:
Dr. Stephen Hoover, PhD, PARC, a Xerox Company
2:00p.m.-2:20p.m. Rapid Fire Sessions: Discover, Develop, Deliver
2:30p.m.-3:00p.m. Breakout Learning Session 5 or 6, Networking Break
(located in the Exhibit Area)
3:00p.m.-3:30p.m. Networking Break
(located in the Exhibit Area)
3:30p.m.-4:00p.m. Breakout Learning Session 7 or 8
4:00p.m.-4:15p.m. Best of Visions Awards Presentation
4:15p.m.-5:15p.m. Outstanding Corporate Innovator (OCI) Presentation
5:15p.m.-7:00p.m. Networking Cocktail Reception
(located on the Exhibit Area)
7:00p.m.-9:30p.m. Annual Outstanding Corporate Innovator Dinner & Celebration
A Tribute to Frank Lloyd Wright - Designer and Innovator
Sponsored by: Kennametal, Inc. (2010 OCI Award Winner)
(advance registration and additional fee applies)

Benchmarking Keynotes

Catch-Up to Catch-Me: Emerging Habits of Innovation at Tata  
Mr. Ravi Arora, Vice President, Tata Quality Management Services
 
People, Teams and Culture
Tata has built a best-in-class model to drive “Excellence in Execution” throughout 90 operating companies in seven business sectors across the globe. Join Ravi Arora, Vice President at Tata Quality Management Services, the operating arm of Tata’s senior leaders Group Innovation Forum (TGIF) and R. Gopalakrishnan, Director of Tata Sons, the holding company for the Group, when they share how Tata inspires and enables new business and new product success.  
 
 
Discovering the Next Mt. Everest and Having the Right Sherpas to Help you to the Summit
Lei Zhang Schlitz, PhD, Illinois Tool Works Inc.
 
New product process and execution

Portfolio Management

New product development Strategy

New Product Development Technology

Are you curious about how other companies approach innovation when there is no set formula? Dr. Lei Zhang Schlitz, Vice President, Research & Development at Illinois Tool Works (ITW), will lead you through ITW’s journey into identifying and creating an innovation model that worked for its multi-industry engineered products organization. The resulting model adds value not only at the corporate level but also to ITW’s diverse array of operating companies. Furthermore, learn more about how ITW uses technology and process “Sherpas” to act as guides through the traps and gaps in the development and commercialization processes.
 
 
Finding the Key to Success From the Unknown: Strategies for Transformative Innovation
Dr. Stephen Hoover, CEO, PARC, a Xerox Company New product process and execution

Portfolio Management

New product development Strategy

New Product Development Technology

Stephen Hoover, PhD, CEO of PARC (a Xerox company), is a visionary business leader coupled with the mindset of an engineer. He will address best practices for “Success from the
Unknown: Rethinking Risk in a More Open Innovation Ecosystem.” Motivated by his passion for establishing strong cultures of innovation, Dr. Hoover has developed proven strategies for understanding potential markets, customers and business models.
 

Internal Open Innovation: Software Solutions for Optimizing Internal Expertise In a Global Corporation

Sheldon Sloan, MD, Internal Medicine Portfolio Leader, Johnson & Johnson Pharmaceutical Research and Development, LLC

Mark Krutyholowa, Engineering Fellow, Research & Development, Conor Medsystems, LLC

 

Is an idea good if you cannot sell it to the organization? This presentation outlines two distinct approaches using novel software that helped create value from resident expertise. Each case will highlight the challenges of organizational change and the factors that led to the successful deployment of these innovative solutions. First, hear about how employees across several operating companies helped facilitate the deployment of the software and sharing of best practices. Second, learn how in less than one year, a tool was developed that tapped into the 10,000 scientists and engineers within the organization.

 

Learning Session 4

Developing a Global Practice for Innovation that Includes Internal and External Centers of Expertise

[Insert 2 BOK logos – Co-development & Alliances; Strategy]

Ken McLellan, Business Connection Leader, The Clorox Company

Gunja Bagla, Managing Director, Amritt, Inc.

 

How can a company based in a developed nation innovate to meet the needs found in non-developed nations? As developing markets in multiple regions around the world continue to grow at rates much higher than those in the developed world, more companies are rethinking how they organize, collaborate and partner with others to best tap into this growth. Rather than grow a new innovation center from scratch, hear how one large corporation is seeking key external partnerships based in both the United States and in one of these developing regions (India) to enable this growth.

 

2:00pm – 2:20pm             Rapid-Fire presentations highlighting the afternoon’s breakout learning sessions

 

2:30pm – 3:00pm[Put Learning Sessions 5 & 6 in a table]

 

Learning Session 5

Growth through Customer Innovation and Creating a Niche Where It Does Not Exist

[Insert 3 BOK logos – New Product Process & Execution; Strategy; Portfolio Management]

Chris Colson, Vice President New Product Innovation, Equifax

Brent Williams, Chief Architect, Identity Services, Equifax

 

Are there case studies on how to grow via innovation? Can companies create new niches in the market? This session will focus on two real-world examples where innovation led to success. First, discover how working with customers via open innovation led to a new product that exceeded business case revenue in the first three months. Then learn about how a cross-functional effort created a new market niche by identifying untapped needs and developing a differentiated solution.

 

Learning Session 6

Excellence in Product Development: Ensuring Your Transformation Will Succeed

[Insert 3 BOK logos – New Product Process & Execution; Strategy; Portfolio Management]

Gennadiy Goldenshteyn, Deputy Director, Engineering Excellence, Hamilton Sunstrand Corporation

 

Best practices in product development processes are not a secret, so why do nearly 75% of all efforts to transform product development performance fail to achieve desired results? Drawing from over 10 years of product development experience, this session describes key success factors for sustaining product development effectiveness in your organization. Companies contemplating, embarking on or in the midst of change programs will learn how to improve their odds of becoming one of the successful cases.

 

3:30pm – 4:00pm[Put Learning Sessions 7 & 8 in a table]

 

Learning Session 7

Launching Breakthrough Category Consumer Products: A 10-year Comparison Based on Improved Product Development Processes

[Insert 2 BOK logos – Customer & Market Research; Portfolio Management]

Frances Lockwood, PhD, Senior Vice President Research and Development, Ashland Consumer Markets

 

Are there instances where product launches are successful despite errors? Yes, and they provide learning opportunities. 10 years ago, a breakthrough motor oil product was launched for a whole new category of automobiles – higher-mileage cars. The launch, while very successful, was not perfect and mistakes were made. Today, another product has launched – the first leading brand of motor oil made from recycled oil. Learn from this company’s experience by seeing how things were done differently this time.

 

Learning Session 8

Innovating by Design: How to Effectively Manage Product Usability and Design for Real Business Results

[Insert 3 BOK logos – Customer & Market Research; Metrics; Strate

Dean Barker, Director of User Experience, Sage CRM Solutions

Sessions

Learning Session 1

Innovation for the Masses
Brian Romansky, Director of New Business Opportunities, Pitney Bowes
 

New product process and execution

People, Teams and Culture

How do you engage a large, diverse organization in solving an innovation problem? In 2008, an employee innovation program was launched with the goal of engaging a large section of the employee population in structured innovation activities. Early on, leaders of this program recognized that clear communication and follow-up actions on selected ideas were critical to achieve repeatable results. As the program has matured, the company has learned about which types of problems are well suited for broad distribution and which ones require a focused team with expertise in innovation techniques.

 

Learning Session 2

Using Lean Techniques to Support the Product Development Process
Humberto Luiz de Rodrigues Pereira, Vice President of Engineering – Executive Jets, Embraer SA and Luiz Alberto Gentil Mendes, Supervisor of Engineering, Embraer SA
 
New product development metrics

New product process and execution

People, Teams and Culture

“Lean” is a term commonly used in conjunction with the manufacturing function.  However, it is possible to utilize lean techniques within the product development process.  In 2007, Embraer launched the P3E, or Embraer Enterprise Excellence Program, which is built upon four pillars: People, Leadership, Culture and Processes.  The Processes pillar is structured using kaizen projects and continuous improvement cells based upon lean philosophy.  Discover how a comprehensive kaizen devoted to the product development value stream helped address the root causes of past issues while leading to countermeasures to successfully support current projects.

 

Learning Session 3

Internal Open Innovation: Software Solutions for Optimizing Internal Expertise In a Global Corporation
Sheldon Sloan, MD, Internal Medicine Portfolio Leader, Johnson & Johnson Pharmaceutical Research and Development, LLC
Mark Krutyholowa, Engineering Fellow, Research & Development, Conor Medsystems, LLC

 
Is an idea good if you cannot sell it to the organization? This presentation outlines two distinct approaches using novel software that helped create value from resident expertise. Each case will highlight the challenges of organizational change and the factors that led to the successful deployment of these innovative solutions. First, hear about how employees across several operating companies helped facilitate the deployment of the software and sharing of best practices. Second, learn how in less than one year, a tool was developed that tapped into the 10,000 scientists and engineers within the organization.

 

Learning Session 4

Developing a Global Practice for Innovation that Includes Internal and External Centers of Expertise
Ken McLellan, Business Connection Leader, The Clorox Company
Gunja Bagla, Managing Director, Amritt, Inc.

 
New Product Development Co-Development

New product development Strategy

How can a company based in a developed nation innovate to meet the needs found in non-developed nations? As developing markets in multiple regions around the world continue to grow at rates much higher than those in the developed world, more companies are rethinking how they organize, collaborate and partner with others to best tap into this growth. Rather than grow a new innovation center from scratch, hear how one large corporation is seeking key external partnerships based in both the United States and in one of these developing regions (India) to enable this growth.

 

Learning Session 5

 
Growth through Customer Innovation and Creating a Niche Where It Does Not Exist
Brent Williams, Chief Architect, Identity Services, Equifax
 
New Product Development Research

New product process and execution

New product development Strategy

Are there case studies on how to grow via innovation? Can companies create new niches in the market? This session will focus on two real-world examples where innovation led to success. First, discover how working with customers via open innovation led to a new product that exceeded business case revenue in the first three months. Then learn about how a cross-functional effort created a new market niche by identifying untapped needs and developing a differentiated solution.

 

Learning Session 6

Excellence in Product Development: Ensuring Your Transformation Will Succeed
Gennadiy Goldenshteyn, Deputy Director, Engineering Excellence, Hamilton Sunstrand Corporation
 
New product process and execution

People, Teams and Culture

New product development Strategy

Best practices in product development processes are not a secret, so why do nearly 75% of all efforts to transform product development performance fail to achieve desired results? Drawing from over 10 years of product development experience, this session describes key success factors for sustaining product development effectiveness in your organization. Companies contemplating, embarking on or in the midst of change programs will learn how to improve their odds of becoming one of the successful cases.

 

Learning Session 7

Launching Breakthrough Category Consumer Products: A 10-year Comparison Based on Improved Product Development Processes
Frances Lockwood, PhD, Senior Vice President Research and Development, Ashland Consumer Markets
 
New Product Development Research

New product process and execution

New Product Development Portfolio Management

Are there instances where product launches are successful despite errors? Yes, and they provide learning opportunities. 10 years ago, a breakthrough motor oil product was launched for a whole new category of automobiles – higher-mileage cars. The launch, while very successful, was not perfect and mistakes were made. Today, another product has launched – the first leading brand of motor oil made from recycled oil. Learn from this company’s experience by seeing how things were done differently this time.

 

Learning Session 8

Innovating by Design: How to Effectively Manage Product Usability and Design for Real Business Results
Dean Barker, Director of User Experience, UnitedHealth
New Product Development Research

New product process and execution

New product development Strategy

How can a company innovate by design? Part of the answer is in putting a customer-connected focus on creating and improving the user experience for your products. It starts with a culture of design thinking and integrating usability and design in the product development process. This requires a commitment to being data-driven and developing the managerial skills to plan and lead user experience programs. Using proven paradigms, principles and processes, learn to translate strategic objectives into compelling user experiences that support brand representation, lead product innovation and exceed business goals.

 

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